Practical notes on getting more leads.

How cleaning companies win commercial contracts: how property managers buy, what your website must prove, which channels work and how to follow up.

A channel-by-channel plan for construction companies: referrals, reviews, project pages, Google Ads, lead marketplaces and bid boards, with costs and timelines.

A full-year gym marketing plan: when to spend, which channels sell memberships, how to size an ad budget, and how retention protects every new sign-up.

A page-by-page breakdown of a gym website that sells memberships: location pages, pricing, schedule, trial offer and a mobile join flow that takes minutes.

Twelve lead sources for a cleaning business, ranked from cheapest to most expensive per signed contract, plus how to measure your own numbers. No bought lists.

How HomeStars, Angi and Google Local Services Ads charge contractors, how to work out your real cost per job, and when buying leads beats building your own.

A seasonal lead plan for painters and landscapers: Google profile, reviews, Local Services Ads, quote follow-up, past customers and work for the slow months.

How a Montréal commercial cleaning company stands out on Google: profile setup, a bilingual site with service and area pages, B2B reviews and targeted ads.